I’ve now done for myself what I’ve been advising my clients to do for years: I’ve rebranded my company. It’s now called “BlueMomentum Consulting GmbH.”
This is an important step toward ensuring that my company can continue to grow independently of me after more than 25 years.
For many years, I was personally on-site for demanding client projects. During that time, I was able to overcome major challenges for my clients, but in terms of my business, I wasn’t just in the engine room — I was the engine. For some time now, I have been bringing in additional experts to help implement my projects. The name change is, not least, a signal to me to expand my expertise by bringing in new minds who will support, help shape, and further develop the company.
BlueMomentum Consulting
Why did we choose this name?
“Blue” stands for rational clarity and calm in decision-making processes. Reliability and integrity.
At least since the publication of the bestseller by W. Chan Kim and Renée Maugorgne, “Blue” has also come to represent the systematic search for attractive markets with growth potential where competition is not ruinous (“Blue Oceans”) .
Both of these concepts align with the principles of our consulting approach.
“Momentum” speaks for itself: The term signifies the power of movement that can overcome inertia and drive transformation—a standard we continually hold ourselves to.
“BlueMomentum Consulting” stands for success for our clients and for us, driven by sharp analysis, creative, market-driven concepts, and tightly managed, dynamic implementation initiatives.
We operate with a holistic, networked approach and never cut corners. We bring lasting agility and adaptability to companies, thereby creating sustainable, effective results.
Thank you very much for your trust in our capabilities!
I look forward to continuing on this journey together with you!